1. What Are Cookies?

Cookies are small text files stored on your device by the App or website to improve functionality, performance, and user experience. These files help us recognize your preferences, analyze trends, and deliver personalized services.

2. Types of Cookies We Use

• 2.1. Essential Cookies: These cookies are necessary for the App’s functionality and cannot be disabled. They enable features such as login authentication, security, and account management.
• 2.2. Performance Cookies: These cookies collect information about how users interact with the App, helping us improve usability and performance.
• 2.3. Functional Cookies: These cookies remember your preferences and settings to provide a personalized experience, such as language selection and user profile configurations.
• 2.4. Analytics Cookies: These cookies help us analyze user behavior and measure the effectiveness of our services. Data collected is anonymized and used for improving App features.
• 2.5. Advertising Cookies: These cookies deliver relevant advertisements based on your interests and online activities. They may also limit the frequency of ad display and measure ad performance.

3. How We Use Cookies

We use cookies to:

• Authenticate user logins and maintain session stability.
• Customize user experience and interface.
• Monitor App performance and fix issues.
• Deliver targeted advertisements and promotions.
• Gather analytics data for research and development.
• We process cookie data based on your explicit consent or legitimate interests (e.g., app functionality), per DPDP Act requirements.

4. Third-Party Cookies

• 4.1. We may use third-party services that deploy cookies for analytics, advertising, and app functionality. These third-party cookies are governed by their respective privacy policies, and we encourage users to review them.
• 4.2. Examples include analytics providers (e.g., Google Analytics) and ad networks, operating under strict confidentiality agreements.

5. Storage and Security

• 5.1. Cookie data is stored on secure servers within India, in compliance with IT Act data localization rules.
• 5.2. We employ encryption and access controls to protect cookie data, per IT Rules, 2011, Section 43A.
• 5.3. Data collected via cookies is retained for up to 12 months or until you clear your cookies, whichever occurs first, unless legally required otherwise.
• 5.4. In case of a data breach involving cookie data, we will notify affected users and authorities as required by the DPDP Act.

6. Managing Cookies

• 6.1. Browser Settings: Users can manage or disable cookies through browser or device settings. However, disabling essential cookies may affect App functionality.
• 6.2. Opt-Out Options: Users can opt-out of analytics and advertising cookies using in-app settings or third-party tools like the Network Advertising Initiative (NAI) or Digital Advertising Alliance (DAA).

7. Data Collected by Cookies

• 7.1. Cookies may collect:
  • User preferences and settings.
  • App usage statistics.
  • Device and browser information (e.g., IP address, browser type).
• 7.2. No sensitive personal data (e.g., name, email) is collected through cookies unless linked to your account with consent.

8. Minors’ Privacy

• 8.1. The App is restricted to users 18 and older. We do not knowingly deploy cookies to collect data from minors, per POCSO Act, 2012.

9. Consent and Updates

• 9.1. Consent: We may display a cookie consent banner on your first visit, allowing you to accept or customize cookie preferences, per DPDP Act requirements. Continued use after consent constitutes agreement.
• 9.2. Updates: This Cookies Policy may be updated periodically. Users will be notified of significant changes via the App or email. Continued use after updates constitutes acceptance.

10. Grievance Redressal

For any questions or concerns about this Cookies Policy, please contact our Grievance Officer:

• Name: Mr. Dilip Kumar, CEO
• Email: support@areksoft.com
• Address: Office #217, DSL Abacus IT Park, Uppal, Areksoft Road, Hyderabad, Telangana, India, 500039